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BOOK

law in the era of aI

Law in the Era of AI: Clients, Firms, and the Future of the Legal Industry argues that corporate legal departments, not technology vendors, will drive the most profound disruption of traditional law firms. As generative AI transforms how companies operate, inhouse legal teams must revise their service models, creating clientside pressures that will reshape legal service delivery from the outside in.

Drawing on three decades of firsthand experience leading digital transformation at major corporations, veteran General Counsel Bjarne P. Tellmann examines why the billable hour and pyramid structure model are increasingly misaligned with the demands of AI-enabled clients. As companies evolve into “AI factories,” legal work is being reorganised around automation, data, and new forms of human judgment. 

Tellmann explores the emerging models now taking shape – from marketplace platforms and Big Fourinspired organizations to new corporate approaches to law firm structure – and outlines strategic pathways legal service providers can pursue to adapt before disruption arrives.

Essential reading for leaders of inhouse legal teams, law firm leadership, and alternative legal service providers, this book delivers a rare clientcentric perspective and practical guidance for navigating the changes ahead.

A timely and provocative guide to the future of legal services, Law in the Era of AI shows how client transformation, not firm tradition, will define the next era of the profession. Drawing on disruption theory, Tellmann offers a strategic roadmap for legal departments, law firms, and new providers seeking to remain relevant as AI reshapes corporate decision-making, risk, and the delivery of legal work. 

Building an Outstanding Legal Team

In this practical guide, Bjarne Tellmann offers a structured, actionable plan to help legal leaders transform their teams in an era of disruption.

The Challenge

The role of the General Counsel (GC) has become one of the most demanding in the corporate world. GCs must navigate exponential change, inspire diverse global teams, and make high-stakes decisions—all with fewer resources and amidst profound shifts within the legal profession. The consequences of missteps can be existential.

The Response

To thrive in this “new normal,” GCs must act as their organization’s CEO—leading strategically, building culture, managing talent, mitigating risk, and executing plans, all while maintaining legal excellence. This book equips GCs with the tools and frameworks they need to succeed, broken into three essential parts:

While written for in-house legal leaders, the insights and strategies in this book are valuable to a wide audience, including law firm partners, legal professionals at all levels, alternative service providers, legal tech innovators, government lawyers, and consultants. Academics and students focused on in-house legal practice will also find this an essential resource.

“Astutely captures the mood of today’s legal market … a combination of vision and pragmatism that leaves the impression that the most formidable competitors to law firms may soon be in-house legal departments.”

LAW REVIEW ARTICLE

Journal of Business & Technology Law

Don’t Let the Digital Tail Wag the Transformation Dog

In this law review article, Bjarne and his co-authors present an innovative, practical framework to guide corporate counsel in successfully implementing digital transformation

Articles

Technology and Innovation in the In-House Context

Columnist of the Career Path Column, appearing monthly in the ACC Docket

The Importance of Courage for In-House Counsel

The General Counsel as Chief Executive

Seven Skills Today’s Lawyers Must Have

Navigating Disruptions in Legal Service Delivery

How Law Firms Can Survive Disruption in the Legal Industry

How to Lead a Global Legal Team in an Era of Exponential Change

The GC as Semi-CEO

How to Communicate Best to Your Business Partner

The evolving GC

The Relationship Between the Legal Department and the Corporation in “Successful Partnering Between Inside and Outside Counsel”

Bjarne Tellmann and co-author Susan Sneider explore how law firms and corporate legal departments can build successful partnerships in their chapter featured in this critically acclaimed six-volume treatise. The chapter delves into the evolving dynamics between in-house and outside counsel, making it an essential resource for legal professionals navigating these complex relationships. Spanning over 10,000 pages, the treatise provides comprehensive insights into corporate law department operations, management strategies, and more than 40 substantive legal topics.

Podcasts

In Conversation With Bjarne Tellmann

Why Clients Will Disrupt Legal: Bjarne Tellmann (Part 1)

Bjarne Tellmann: Visionary legal leadership

How the General Counsel role is evolving in an age of disruption

Nothing Changes Until It Suddenly Does

AI and the Futures of the Law Profession

Reinventing Professionals

The Legal Leaders Podcast

Innovative Legal Leadership

Battle Tested Strategies From A General Counsel

In Conversation with Bjarne Tellmann from GSK Consumer Healthcare

#93 - The Kodak Moment Coming for Big Law